PHOENIX, Nov. 5, 2026 /PRNewswire/ -- Southwest Fitness Holdings LLC, a subsidiary of leading Crunch Fitness franchise group CR Fitness Holdings, is proud to announce a special one-day only Cyber Sale for its newest location, Crunch Mesa Grand, happening Saturday November 7^th. This brand-new, $5 million, 33,000-square-foot state-of-the-art fitness center is located at 1655 S Stapley Dr, Mesa, AZ 85204. In addition to standard hours, once open, the club will be offering 24 hours of access, 5 days a week.

For one-day only on November 7^th, visit CrunchMesaGrand.com for exclusive online-only membership deals. Memberships will start at just $9.99 per month with $0 enrollment fees, plus additional limited-time savings. The first 500 members to join will receive exclusive perks including a free limited-edition t-shirt, discounts on personal and small group training, and more!

Crunch Mesa Grand will also host an in-person Cyber Sale Party that same day, featuring tours, giveaways, and fitness experiences for the community from 10am-4pm.

As a brand-new 3.0 location with a sleek, modern design, Crunch Mesa Grand will deliver a complete, high-end fitness experience focused on quality service and inclusivity. The 33,000-square-foot facility will feature top-of-the-line cardio and strength equipment, Olympic squat racks, an Abs & Glutes room, Ride Cycle studio, and a dedicated performance turf area. Members can take advantage of a full group fitness studio, a hot studio for yoga and Pilates, and high-energy boxing classes, along with the innovative HIITZone™ for heart-pumping interval training. Premium recovery and relaxation amenities include dry saunas, HydroMassage®, and tanning, creating a well-rounded fitness destination that supports performance, recovery, and total wellness.

Whether you're new to fitness or a seasoned athlete, Crunch Mesa Grand is designed to support a wide range of fitness goals in a motivating, welcoming, and community-driven environment. Certified personal trainers are available to help you reach tour fitness goals as well.

"Launching our Mesa Grand location is a great example of our commitment to the Phoenix community," said Tony Scrimale, CEO of CR Fitness Holdings. "Our mission is to provide a fun, high-value, and unparalleled Crunch Fitness experience. With premium amenities, top-tier equipment, and dynamic group fitness programming all under one roof, Crunch Mesa Grand will bring something special to the community."

The new club opening is expected to create more than 70 local jobs across personal training, group fitness, sales, operations, member services, and club leadership.

For more information or to secure Cyber Sale pricing, visit CrunchMesaGrand.com on November 7^th.

About Southwest Fitness Holdings, LLC

Southwest Fitness Holdings LLC, a subsidiary of CR Fitness Holdings, currently operates 15 Crunch gyms in the Dallas-Fort Worth area (as well as 1 in Arcadia, AZ) - and is on track to operate nearly 20 total in Texas and 5 in Arizona by the end of 2026. Its parent company, CR Fitness Holdings, is a leading Crunch Fitness franchise group that currently serves over one million members across 103 Crunch Fitness locations.

CONTACT: publicrelations@crfitness.net

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SOURCE CR Fitness Holdings, LLC.